While the fundamentals of good PR still apply; the strategy, medium and methodology has evolved. Following on from last year's highly successful Online+ conference, Quirk eMarketing and Sally Falkow are proud to bring you WebPR+. We're about to revive the conversation and bring you an introduction to PR for Web2.0.
The WebPR+ conference will detail how online PR, reputation management and social media can strengthen your company's presence, build your brand online and drive traffic to your website. This 1 day conference is ideal for PR professionals, marketers (both online and off), bloggers and SEO's. In fact anyone with a website or working on a website should attend the WebPR+ conference.
Online Credit Card Payments - R1 799 ex vat
The Standard Cost - R1 999 ex vat
10% discount for 2 or more delegates
Monday |
Friday |
The WebPR+ conference will kick off with an overview of the shifts in media consumption and the vital need for WebPR. It's all about Listening, Delivering, Measuring and Engaging.
Tea
Session 2 will focus on the listening side of ORM: the tools to use, what to look for, how to track and how to sift and sort mentions.
Lunch
The first session after lunch will focus on content strategies and how to deliver and engage with Web 2.0 PR
Tea
Session 4 tackles the talking side of ORM. This includes, responding to blog and forum posts, comments and trackbacks, building a strategy to respond to an online brand attack, and how to implement that strategy.
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We are most grateful for your [Heidi] contribution towards the successful conference. Your professionalism and flexibility has made working with you a pure pleasure. Thank you most sincerely from all of us and we are so proud to be associated with you."
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