Viral Marketing

The word 'viral', dangerously close to 'virus' sounds like something you'd rather avoid. Nevertheless, a virus is something that grows exponentially in the right environment and that is the point of 'viral marketing'. It takes your message and powerfully and quickly spreads it across the Internet, just like the age-old concept of "word-of-mouth", but in an electronic context. Any marketer worth his salt knows that referrals are the most powerful marketing tool available. Viral marketing extends this into the digital domain by harnessing the electronic connectivity of individuals to spread your message.

Quirk can help you put the correct 'viral marketing' strategy into place, targeting various individuals that are guaranteed to pass on your marketing message to others. As your message spreads like a virus, rapidly multiplying, it will grow in exposure and influence.

Quirk can develop infectious viral marketing strategies focusing on building your brand image whilst creating a 'controlled' list of qualified prospects with whom your company can communicate. Before long your brand name will be piggy-backing on previously unknown email lists. Contact us today for a super-hot viral strategy. Viral marketing can unleash a return on investment that will surprise any brand, that's why it's referred to as "creating a buzz".

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Interesting Viral Marketing Articles

Below is a list of articles doing their rounds on the web. These articles, written by the minds of Quirk are a great starting point for anyone investigating the dynamic world of Viral Marketing.

New articles on a host of eMarketing issues and hot new viral campaigns are featured in our Quirk eMarketing fortnightly newsletter. If you're not a subscriber yet, subscribe today.